International & Multilingual SEO
Hreflang, market structure and local keywords.
FROMDKK 10,000/mo · excl. VAT
Entering Denmark, in Danish
SECTORB2B software
SERVICEInternational SEO, Strategy
PERIOD5 months
DELIVERED1 market plan, 14 pages
Challenge
The company had an English product site and wanted Danish customers. Machine-translated pages were indexed but never found, and the wrong language version was shown to Danish visitors.
Deliveries
| When | What | Status |
|---|---|---|
| Week 1–3 | Market plan, URL structure and hreflang spec | DELIVERED |
| Week 3 | Danish keyword research from search data, not translation | DELIVERED |
| Months 2–3 | 14 Danish pages rewritten from scratch | DELIVERED |
| Month 3 | Reciprocal hreflang tested across all pairs | VERIFIED |
| Monthly | Per-market reports | DELIVERED |
Results
Danish organic sign-ups from 2 to 34 a month
14 pages rewritten in Danish
Correct language version shown in Danish results
Period-bound result, 5 months.
“They didn't translate our site, they rebuilt it for Danish buyers.”
What didn't go to plan
The first Danish pricing page targeted a term Danish buyers rarely use, an English phrase translated word for word. We found it in month 2 in the search data, rewrote the page, and rankings improved the following month. We now check every Danish target term against real queries before writing.
Next
SEO Strategy & Keyword Research
A keyword and page map for each market, based on how Danes search.
FROMDKK 9,000 · excl. VAT
Technical SEO
Crawl, speed and indexing issues fixed, then re-tested.
FROMDKK 6,000/mo · excl. VAT
Period-bound result. Client details withheld at the client's request.
Entering a new market? Start with a market plan.